
Measured | Media Effectiveness Platform
Built for enterprise. Wired for action. Measured combines causal experiments with media mix modeling to turn complex media portfolios into clear, accountable growth programs.
About us | Measured
Developed by media measurement and data science experts with over 100+ years of combined attribution experience, marketers use the Measured Incrementality Platform to validate, plan, …
Ad Measurement: The Complete 2026 Guide to Accurate, …
Jul 7, 2025 · With automated data ingestion, rapid onboarding, and intuitive dashboards, Measured delivers insights in weeks, not months. You get clear, executive-ready reports and …
Why Measured | Proven to Drive Efficiency & Growth
Enterprise teams choose Measured because we uniquely combine analyst-grade expertise and triangulated data into a productive partnership that delivers clear answers to what’s working …
Measured | Platform: Media Mix Modeling
Smarter modeling, calibrated decisions. With Measured’s integrated, bi-directional MMM, you get answers fast without losing precision.
What is Marketing/Media Mix Modeling (MMM)? 2025 MMM …
Jul 10, 2025 · While it can be labor-intensive and time-consuming to implement (although Measured has its own MMM offering that overcomes all of these hurdles), MMM has a unique …
Best Incrementality Testing Companies & Software for Marketing …
Aug 13, 2025 · Measured is widely recognized as the industry leader in incrementality-based measurement. The platform automates geo-testing, multi-tactic experiments, and integrates …
Join our Team | Careers at Measured
Love what you do. Love where you do it. We’re a team of curious, collaborative, and passionate people. At Measured, your talent fuels innovation, teamwork sparks joy, and customer impact …
What is Incrementality testing vs MMM vs MTA? - Measured®
Aug 13, 2025 · Causal inference from controlled incrementality experimentation Comprehensive portfolio coverage through Media Mix Modeling Granular, actionable insights that drive …
What is incrementality testing (w/ Calculations & Examples)
Aug 13, 2025 · Only Measured provides continuous, scientifically rigorous experimentation powered by your own source-of-truth transaction data. With over 25,000 experiments run for …