Brainstorming is a method design teams use to generate ideas to solve clearly defined design problems.

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Alex Osborn, the originator of the brainstorming method, originally came up with many of the questions used in the SCAMPER technique. However, it was Bob Eberle, an education …

UCD is an Iterative Process In user-centered design, designers use a mixture of investigative methods and tools (e.g., surveys and interviews) and generative ones (e.g., brainstorming) to …

Brainstorming is a great way to generate a lot of ideas that you would not be able to generate by just sitting down with a pen and paper. Download this template to learn the rules, principles, …

The Design Thinking process is a human-centered, iterative methodology that designers use to solve problems. It has 5 steps—Empathize, Define, Ideate, Prototype and Test.

Brainstorming is the most frequently practiced form of ideation. We recommend that you use it along with Brainwriting, Brainwalking, and Braindumping. Here, you’ll learn the best practices …

Ideation is at the heart of the Design Thinking process. There are literally hundreds of ideation techniques, for example brainstorming, sketching, SCAMPER, and prototyping. Some …

Linear thinking—or vertical thinking—is the traditional mode of ideation that designers problem-solve with by using logic, past data and existing solutions. They typically apply it when using …

Learn how to conduct "Worst Possible Idea" sessions in this template. The Worst Possible Idea method is a fun and effective ideation icebreaker technique. However, your team may also …