Falguni Nayar noted that tools such as AI, personalisation features and virtual try-on technology played a key role in ...

The complaint accuses Google of engaging in anti-competitive behaviour across various parts of its AdTech system, including ...

In this article, Geetanjali Chugh Kothari of Future Generali India Life Insurance shares how marketers can approach mortality ...

The updated design focuses on visual appeal and will include an 'aesthetic score' for each ad, without the use of excessive hashtags, emojis, or cluttered URLs.

YouTube is positioning the tool as a discovery mechanism, offering smaller creators potential access to larger audiences when teaming up with more prominent names.

Realize unpacks how over 600 million Indians are engaging with content during the festive season, offering marketers a view ...

Disruptive Agency of the Year was awarded to HAWK (Gozoop Group) (gold) and Mad Influence (silver). In the category Thriving ...

New-age agency founders unpack what sets them apart from legacy networks, how they're navigating a shifting ad landscape, and ...

Social Samosa is proud to announce the winners of AgencyCon 2025 in the individual categories; celebrating a talent pool that ...

At Social Samosa's AgencyCon 2025, ad leaders explore the persistent issue of idea theft in advertising, highlighting the ...

Leaders from culture-first creative agencies explored how being built for the internet, with a deep focus on craft, speed, ...

Talented's Dulani shares how the employee-owned agency came into being and what the practices are that keep the employees ...