Pop Mart, listed primarily on the Hong Kong Stock Exchange, has been the primary beneficiary of the Labubu craze. During the first half of 2025 alone, Pop Mart reported its net profit soared nearly 400%, with sales of Labubu-related products generating an estimated $418 million and comprising a substantial portion of revenue outside of China.

The U.S. Consumer Product Safety Commission is warning parents about dangerous knockoff Labubu plush figures called "Lafufus" that pose serious choking risks for children. These counterfeit toys are small enough to fit in a child's mouth and can break easily,

Shares of popular Labubu doll maker Pop Mart touched record highs on Wednesday following strong earnings results which saw the company reporting a 400% jump in net profit in the first half. The stock also got a boost from an upbeat guidance with the management saying it expected annual revenue to more than double to 30 billion yuan this year,