A record $23.8 billion in sales is expected to be spent by consumers for Amazon Prime Days, Adobe said in a forecast released on July 7. That's a 28.4% increase year over year and $9.6 billion more than the comparable period last year. Last year, shoppers spent $14.2 billion during the two-day Amazon Prime event, according to Adobe.

Mashable's Shopping team has been covering Amazon Prime Day since 2018, and this year, we've got our work cut out for us. The retail giant has extended its flagship members-only sale to four days for 2025.

There are a surprising number of Prime Day Apple Watch deals right now, with discounts as high as 30% We found the best deals on models like the Series 10 and Ultra 2.