We explore how artificial intelligence is transforming brand identity by enhancing design and personalisation while raising ...

Coca-Cola's update of the visual identity for its Bodyarmor energy drink feels like more than a mere refresh, but it isn't ...

The Coca-Cola-owned beverage aims to separate itself from a crowded category with a bold new look and ads that ask consumers to “Choose Better.” ...

When Coca-Cola fully took control of BodyArmor in 2021 in a $5.6 billion deal, the company had the goal of it “becoming the ...

The first commercial features Shoyo Hinata during volleyball practice and drinking Aquarius during one of his breaks. The second commercial is a compilation commercial featuring the Haikyu!! character ...

It was invented around 1750 by William Oliver, a Somerset doctor; it was the great grand-mammy of all water-biscuits - the plainest, thinnest, high-baked crackers.

It's tax season, and for many of you, a tax refund will hit your bank account in the coming weeks. In fact, the average tax ...

A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows ...

Welcome to Money, Sky News' consumer and financial news hub. Today: house asking prices have reached a record high; what it's ...

Publicis Groupe SA, the French advertising company, is sticking to its revenue forecast for 2025 despite global economic uncertainty, buoyed by a strong start to the year with big client wins such as ...

The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by ...

Cola's latest campaign can't help but bring to mind the phrase, 'if you've got it, flaunt it'. The brand's ingenious new ...