Sanrio is celebrating in 2025 with the 50th anniversary of My Melody, one of its most iconic characters. To commemorate half a century of My Melody, exclusive collaborations have been launched with ...

Hello Kitty’s Sanrio gets a new smartwatch series this month, combining the nostalgic feel of its mascots with a sleek design ...

There's new Hatsune Miku and Sanrio mascot merchandise on the way, as a Snow Miku x Kuromi figure is in development.