Ubisoft has suggested the microtransactions it includes in premium titles like Assassin's Creed and Far Cry make those games "more fun" for the players.

Ubisoft CEO Yves Guillemot has responded to Stop Killing Games in a financial meeting, referring to it as 'an issue we're ...

Ubisoft's latest financial report has stated that the publisher believes microtransactions can actually make games 'more fun' for players.

Something called the "Stop Killing Games" petition has been racking up a ton of interest over the past few weeks and months, ...

As highlighted by Game File, Ubisoft CEO Yves Guillemot and CFO Frederick Duguet recently answered questions during its ...

NFT market cap soared past $6.7 billion in 24 hours, driven by whale activity and renewed excitement in top collections.

Ubisoft CEO Yves Guillemot blames the Star Wars brand for the failure of Star Wars Outlaws, not the mediocre game itself.

Remember when you could unlock cosmetics and extra content by beating the game? Ubisoft would rather have you pay up.

Whether players agree with Ubisoft’s definition of “fun” or not, the company’s stance is now on record. For better or worse, monetisation remains a central part of its approach, and the reaction ...

At Ubisoft's annual shareholder meeting, CEO Yves Guillemot answers questions about sunsetting online games and other topics ...

The general lack of interest in Star Wars has been suggested by Ubisoft's Yves Guillemot as the reason why Star Wars Outlaws sold below expectations.