When a brand sees momentum stall so sharply, it often reflects a reputational or cultural factor cutting through to consumers ...

Sydney Sweeney seemingly angered a handful of internet users when American Eagle released their new ad featuring the actress.

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Sydney Sweeney is hardly seen as a barometer of national economic policy. But maybe she should be. Earlier this week, ...

More than six months into his second term as U.S. commander-in-chief, Trump, a former New York businessman and reality ...

The video made by Brenden Dilley, a far-right podcaster and seemingly self-proclaimed lead of Trump’s “meme team,” showed ...

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American Eagle Outfitters Inc. (NYSE:AEO) shares have climbed 16.26% since launching its Sydney Sweeney advertising campaign on July 23, despite new data showing accelerating declines in foot traffic ...

Donald Trump has maintained a hands-on approach as US President. He uses social media and direct engagement to influence ...

Watters suggested a marriage between Barron Trump & Sydney Sweeney could lead to a political dynasty, sparking negative ...

“Sydney Sweeney, a registered Republican, has the ‘HOTTEST’ ad out there,” President Trump said. “It’s for American Eagle, ...

The traffic drop at American Eagle 'coincides directly with the cultural conversation surrounding the campaign,' retail-analytics firm pass_by says A window display of actress Sydney Sweeney is seen ...