Nielsen, światowy lider w dziedzinie badań oglądalności, danych i analiz, kształtuje przyszłość mediów dzięki dokładnym pomiarom tego, czego ludzie słuchają i co oglądają.

The Advertising Media Spend Report – H1 2024 Get a clear view of the competitive advertising landscape to invest and optimize your media investments with confidence.

Launching in Australia Q4 2025, Nielsen Ad Intel CTV delivers powerful insights into Connected TV ad spend and creative strategies across YouTube TV, Netflix, Prime, Hulu, and more—helping advertisers ...

Media consumption: See the prevalence of TV and digital among audiences in South Korea.

Nielsen, a global leader in audience measurement, data, and analytics, today announced a new collaboration with premier podcast research firm Edison Research, to launch Nielsen Podcast Fusion powered ...

Nielsen’s latest Rural Survey reveals the ageing profile and hybrid media habits of New Zealand’s agricultural workforce, highlighting key opportunities for brands to better connect through integrated ...

Discover the strategic shifts APAC marketers are making. Find out how they align goals, invest in AI and new channels, and ...

NEW YORK – August 5, 2025 – Nielsen, a global leader in audience measurement, data and analytics, and WPP Media have announced a new agreement for audience measurement spanning TV, streaming, audio, ...

Within the Nielsen One Planning platform, the next-generation cross-media planning tool that encompasses deduplicated information from both linear and digital platforms, clients will be able to ...