A Birla company joins the rebranding trend. What's in a new corporate identity?
In an era of corporate reinventions, CK Birla Group's HIL Ltd transformed into BirlaNu and Aditya Birla Group unveiled a new ...
Social Samosa4d
Brands to invest ₹550 crore in influencer marketing during IPL 2025
Data from IPL 2024 shows that influencer engagement skyrocketed, with 315K posts from influencers during IPL 2024 alone, ...
afaqs!3d
Brands to invest Rs 550 cr in influencer marketing during IPL 2025: Qoruz
Top industries driving the projected Rs. 550 crore IPL 2025 influencer spend: entertainment (30%), FMCG (25%), electronics ...
Bonanza! Rs 550 cr investment to drive brand-influencer collab in IPL 2025
According to an analysis by Qoruz, an influencer marketing intelligence platform, IPL 2025 is expected to witness an ...
IPL 2025 to drive brand-influencer collaborations with investments worth Rs 550 crore
Influencer engagement skyrocketed, with 3,15,000 posts from influencers about cricket, driving a massive 3.2 billion ...
Inc424d
Swiggy Rolls Out B2B Platform ‘Assure’ To Rival Zomato’s Hyperpure
Foodtech major Swiggy has launched a new B2B platform called ‘Assure’ to deliver kitchen supplies to restaurants.
Forbes India5d
Zomato: No quick returns amid steep competition
However, the issue of such heavy sell-off in Zomato’s and rival Swiggy’s shares is sector-specific. Steep competition in the food quick commerce businesses and massive cash burns by Zomato ...
moneycontrol.com6d
Swiggy Instamart says demand in Tier II, III markets growing as it expands quick commerce to 100 cities
Quick commerce platform Swiggy Instamart has expanded to 100 cities in India, parent entity and Online food delivery company Swiggy said in an exchange filing on March 17, citing growing demand ...
The Financial Express6d
Swiggy Instamart expands to 100 cities across India, adds 32 new markets in 2025
Swiggy Instamart has expanded to 100 cities nationwide. (Image: Reuters) Foodtech major Swiggy on Monday announced that its quick commerce platform Swiggy Instamart has expanded to 100 cities ...
Post correction, Zomato, Swiggy, PB Fintech, Paytm are worth nibbling into: Pashupati Advani
Pashupati Advani highlights the potential in new-age tech stocks such as Zomato, Swiggy, and Paytm after recent corrections. He also suggests considering traditional industries like infrastructure, ...