Experian explains that the average credit card balance among U.S. consumers was $6,730 as of Q3 2024, an increase of 3.5% from the third quarter of 2023.

The custom labels are back for the first time in over a decade. Now, there are digital elements for even more personalization ...

Coca-Cola is reviving its “Share a Coke” campaign, and this time, it’s even more personal. Jon Springer covers sports marketing and beverage marketing. He formerly covered the food retail industry for ...

The brand is bringing back an iconic effort with a focus on shareability and customization to engage a cohort of digital natives that crave authenticity.

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