Akin to its formula, Pepsi’s iconic logo, has undergone sweeping changes since its launch, initially featuring the same red color as that of its competitor, Coca Cola. In 1940, the Pepsi Cola ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access information on a device and to provide personalised ads and content, ad and ...

The unique experience of playing on the Yankees' turf, outside in unforgiving Florida summers, across the bridge from their ...

New Coke — which had been brought in in response to the launch of upstart Pepsi (PEP ... and said it expected the cost of changing logos and branding would be “negligible”.

Coca-Cola is a prime example of effective colour use in logo design ... creating a harmonious composition. The logo of Pepsi, for example, is a study of balance and proportion. The circular shape, ...

For example, Google, Disney, Microsoft, and Coca-Cola are classic and globally recognised wordmark logos. Lettermark logos feature a ... Consider using one if your business: Have you ever seen the ...

In Oshkosh, Wisconsin, there exists a portal to the past disguised as an unassuming building on South Koeller Street – Originals Mall of Antiques. This isn’t just a store; it’s a living museum where ...

On this episode of CPG Week, the team unpacks PepsiCo’s unsurprising acquisition of better-for-you soda brand Poppi.