News

Lucy McLellan's last day at Stellantis is July 11. She joins T-Mobile as chief brand and communications officer.
DM9 Withdrew Its Grand Prix Winning Entry for appliance maker Consul and submissions for two other campaigns following an ...
Offerwall, a monetization tool for publishers and developers in Google Ad Manager, rolled out Thursday in general ...
National TV ad revenue for the major basketball contest was up 56% to $288 million. The previous year, a five-game series in ...
McDonald's is jumping on the mini trend of recreating branded products as miniature plastic collectible toys with its latest ...
Disney, in second place, continues to lead all legacy TV-network based companies with a 10.7% share followed by NBCU with 8.0 ...
The "Itchy Bear Season/Big Bear Itch Off" includes paid as well as organic social from the brand and influencers.
Dating app Bumble announced Wednesday that it plans to lay off 30% or 240 of its employees, highlighting a recent trend in ...
Among the activations promoting the movie sequel: "Happy Gilmore"-themed cups, a sweepstakes, and an immersive digital ...
Dennis Holt, who founded several independent media agencies, including one of the ad industry's biggest, died Thursday. He ...
Invitations to exclusive industry events and research by Sarah Mahoney @mahoney_sarah, June 23, 2025 ...
Bars generally serve Blue Moon with a fresh orange slice; lip balm was created to provide "a Valencia Orange taste" for ...