The CEO and chairman of Stagwell spoke with Campaign regarding the company’s Q2 earnings report that saw an 8% increase in ...

In a world that rewards sameness, brands must relentlessly defend their uniqueness—or risk becoming commodities overnight ...

In a country where traffic violations by young riders are increasingly under the spotlight, ads like these toe a fine line between empowering youth and emboldening risky behaviour. Pulsar may be ...

McDonald's India (West & South) announced a brand film highlighting its newly launched ‘Protein Plus Slice’, featuring chef ...

Campaign’s take: Peps Industries has turned the breakup trope into a mattress manifesto. Its latest campaign, ‘ Some Breakups ...

When it comes to buying car insurance, there are only two kinds of people — the ones who compare and save, and the ones who ...

After gradually pulling back from Google Shopping for a year, Amazon has come to a full stop, which could impact brands and ...

Because if wearing a helmet looks strange here, imagine how strange it is to skip it where it actually counts! Sometimes, the ...

At the heart of the campaign is a soulful, high-energy Marathi rhyme ‘Ye Re Ye Re Pausa’ (Rain, rain, come again), a song ...

WARC’s 2025 global trends report warns: fractured spending, AI agents, and creator-led discovery are reshaping brand strategy ...

All of this is to say that "integrity standards" is a weird set of words. Truth isn't the same as integrity. And integrity isn't something you can suddenly demand – it either exists in something, or ...

CTV moves in: JioStar plots the big-screen play JioStar’s CTV Playbook maps India’s premium, digital living rooms—where co-viewing, deeper attention, and brand outcomes converge.