Business Wire

Market Segmentation Analysis to Identify Profitable Customer Segments and Streamline Marketing Campaigns for a Renewable Energy Provider | Read Infiniti’s Latest Success ...

LONDON--(BUSINESS WIRE)--A well-known market intelligence company, Infiniti Research, has announced the completion of its latest success story on market segmentation analysis. The client, a renewable ...
Business Wire

Market Segmentation Analysis Helps a CPG Supplier Reduce Customer Attrition and Achieve Significant Sales Growth | Infiniti’s Recent Client Engagement

LONDON--(BUSINESS WIRE)--Changing social, political, and economic scenarios have propelled a variety of challenges for companies in the CPG industry. Constantly changing preferences, widely ranging ...
Destination CRM

Segmentation Enters the Sales Playbook

Everyone knows about segmentation as a marketing tool, but now, it seems, it is being applied increasingly in the sales realm as well. For both marketers and sales reps alike, segmentation helps ...
Marketing

Market Segmentation: Where Companies Go Wrong and Why You Need Differential Advantage Analysis

When you're facing a lot of competition, one way to understand your situation is to segment the market—because a properly segmented market will give you a better view of the competitive landscape. It ...
Bloomberg L.P.

Revenue Segmentation – Financial Analysis and Regulatory Transparency

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