As a journalist who covers mobile technology, the release of a new Rolex watch wouldn’t normally be something I’d write about, unless the brand suddenly made an unexpected push into smartwatches.

Add Yahoo as a preferred source to see more of our stories on Google. Spencer Torok, 25, a watchmaker at J.N. Shapiro Watches in Torrance, recently graduated from Rolex's Lititz Watch Technicum.

Add Yahoo as a preferred source to see more of our stories on Google. By now, most Rolex fans have almost certainly heard the “news.” At next week’s Watches and Wonders fair in Geneva, the brand is ...