Uniqode reports QR Codes are key for collecting first-party data, offering consent, context, and engagement insights over ...

Uniqode reports that QR Code trust hinges on consistency; reliability shapes user confidence more than security messaging.

An icon in the shape of a lightning bolt. Impact Link This time last year, QR codes were a novelty piece of technology in the US, mostly used as an advertising and marketing tool. But the black and ...

Correction: A previous version of this story did not make it clear that 1App, and not Starbucks, ran the QR code test. The InstantScan service from 1App attempts to provide a solution for marketers ...

WEST DES MOINES, Iowa -- Kum & Go is having success using QR codes (quick response codes) as part of its Store Wars campaign this summer, according to a report by YouScan.Me. The campaign pits Kum & ...

Among the many changes brought about by the pandemic is the widespread use of QR codes, graphical representations of digital data that can be printed and later scanned by a smartphone or other device, ...

What is a QR code? A QR code (short for Quick Response code) is a two-dimensional barcode that can be read by your smartphone camera. QR codes provide quick access to product information, promotions ...