Paid and organic search both rely on search engine results pages to attract clicks and traffic to our websites. Often we target the same audiences with both channels and within them find ways to align ...

Read this PPC protection guide to learn how to build a strong brand-protection strategy in paid search – and how to stop ...

Is anyone still creating artificial opposition between SEO and PPC (e.g., “We rank first organically, so we don’t need to pay for an ad”)? How about hiring a PPC- or SEO-only agency or keeping ...

A successful PPC campaign begins with a goal-oriented strategy. Learn five of the most common PPC goals and what you can do to accomplish each one. A successful PPC campaign begins with a strategy.

When consumers need to find the right product, service or storefront for their needs, they grab their phone, jump on their laptop, or just say, Hey Siri, Hey Alexa, and Hey Cortana. Search results ...

Paid advertisements have long been a staple of the marketing industry. Advancements in technology showed us how to organize content so that potential customers could more easily find our offerings on ...

There’s something about the changing of the seasons and yearly quarters that inspires us to start anew each time. So as we near the end of Q1 in March, it’s time to gear up for some PPC account spring ...

Google trusts BH Digital Services and The Grand Island Independent with its products because we have a history of working with Google Ad Words and are certified and meet Google's high standards!