Is it worth the time it takes to get your Google Business Profile "Google Guaranteed" or "Google Screened"? Let's look at all the factors. When customers are searching locally for products and ...

Update: I posted an update to this story below from Google, which means this story is pretty wrong. "The review disclaimer is only for Local Services Ads in the legal vertical. This disclaimer, ...

Since launching “programmatic guaranteed” at the 2015 DoubleClick Leadership summit, Google says demand for programmatic execution of direct deals has skyrocketed. In the last 10 months alone it has ...

Google is sticking with the script of “openness” in its publisher roadmap, citing a flurry of product updates designed to maximize publisher revenue, access to inventory and the user experience on ...

Directly from Google; finish your application with Pinkerton (usually takes about 30 minutes). Once you have submitted your application, you will be notified via email within two weeks if your ...

With the recent furor over issues such as brand safety, walled gardens, murky contractual terms and bias in Google's auction process placing adtech in the dock, the online advertising giant has made a ...

Google is starting to offer Google Guaranteed certification for a monthly fee, outside of Local Services Ads. It’s positioned as an “upgraded profile” that will include a badge appearing on the ...

Google is rolling out a new feature for small businesses: the Google Guarantee badge certification. For a monthly fee of $50, this certification will position your business as an upgraded profile ...

Google has run a test, alongside Boston Consulting Group and Nielsen, to try to ascertain how much more efficient it is to run campaigns through a consolidated Programmatic Guarantee system, versus a ...