The first real look at Big Data analytics of the year comes in the shape of a new Forrester Wave report. The space may still be dominated by IBM and SAS but it appears that 2013 is going to be a year ...

Forrester Research’s Wave report on Web analytics providers positioned Adobe Analytics Premium as the clear winner. The report prioritized vendors’ ability to serve enterprise clients. Lagging just ...

Customer journey analytics can help marketers identify what customers are doing, thinking and feeling, as well as the touchpoints that they use and the people they interact with along the way. But ...

2014 Big Data Outlook: Opportunities and Challenges Apache’s open source Storm may be the big buzz in Big Data streaming analytics, but according to a recent Forrester report, the commercial vendors ...

The industry upheaval that began in the BI and analytics market several years ago continues to play out, as the aggressive upstarts that displaced the old guard of BI itself gets displaced. Now ...

IBM’s recently announced plans to buy SPSS, maker of specialized analytics software, will result in a wave of further consolidation in the space, according to a new Forrester Research report. “IBM’s ...

Coremetrics, Omniture, Unica, Visual Sciences, and WebTrends have all been named leading Web analytics vendors, according to the latest assessment from Forrester Research. Despite the availability of ...

The Web analytics space continues to thrive despite the economic recession. According to the latest Forrester Wave on the market, 73 percent of businesses are reporting the use of Web analytics ...

AUSTIN, Texas & CAMBRIDGE, Mass. - Forrester, a leading global research and advisory firm, has announced the upcoming launch of a new service aimed at assisting chief data, AI, and analytics leaders ...

SUNNYVALE, Calif.--(BUSINESS WIRE)--ThoughtSpot, the Modern Analytics Cloud company, today announced findings from its Total Economic Impact (TEI) study it commissioned from Forrester Consulting. The ...

Global research firm Forrester has said, “Machine learning is an elemental core competency that every enterprise must have” and released its findings around the 13 top companies in this space.