Once a promising but mostly supportive tool, artificial intelligence now stands at the center of how businesses manage and interpret customer data. Its capabilities are reshaping industries, enabling ...

Retail has reached a stage where customers desire and demand personalization. In the present world, people expect to get products and services that are relevant to them based on their preferences, ...

Californians can now visit one state website to request all data brokers delete their personal information and refrain from ...

The world runs on data, and businesses increasingly rely on it. However, traditional data sourcing methods often present challenges related to diversity, transparency, privacy, and cost. This article ...

Established banks are ultimately facing a loyalty crisis as digital challengers offer platforms and services that are highly engaging, easy-to-use, and always accessible via numerous channels and ...

The authors do not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and have disclosed no relevant affiliations beyond their ...