When it comes to market segmentation, I don’t see truly well-documented cases often. At a more simplistic level, we think of classic matrices such as BCG or McKinsey’s. But the real exercise of ...
When marketers learn to work alongside agentic AI, they can unlock new potential and discover where AI can enhance their work ...
LiveRamp (NYSE: RAMP) today introduced new AI tools to its platform, including new agentic AI solutions that leverage the power of its data collaboration network to deliver superior customer outcomes.
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