Welcome to Snyder's Soapbox! Here, I pontificate about matters related to Major League Baseball on a weekly basis. Some of the topics will be pressing matters, some might seem insignificant in the ...
The digital media landscape is littered with acronyms – CPM, CPC, PPC, ROAS, ROI – each fostering heated debate, and together clouding the core problems we’re trying to solve. All are meant to help us ...