For recruits with their eyes on the future, the choice is clear. The short-term allure of NIL is tempting, but the long-term ...

The deals with a local business are believed to be the first of their kind in Tacoma, and perhaps in the state.

Through the early weeks of the revenue-sharing era in college athletics, the idea of athlete employment continues to come up.

Colorado Buffaloes quarterback Julian 'JuJu' Lewis is entering his freshman season with the program. There is much excitement ...

West Virginia became the 44th state to legalize NIL for youth athletes. The policy officially went into effect August 8.

Because if college athletes can cash in, they might as well do it with laser tag, beef jerky, and vintage shillelaghs.

Northern Illinois head coach Thomas Hammock has once again found himself in the spotlight. After capturing national attention with the Huskies’ stunning upset over Notre Dame last year, this time his ...

At a gathering of personnel directors, recruiting coordinators, general managers, scouts and analysts, two issues received more attention than any others.

Johnny Manziel discusses the NIL era with college athletes and how that would've changed his experience at Texas A&M.

In the ever-changing landscape that is college football, NIL and the transfer portal remain at the forefront heading into the 2025 season. With blurred lines and a lot of gray area surrounding the ...

In a world where college athletes are now receiving benefits for their name, image and likeness, it’s time for middle and ...

CHARLOTTE, N.C. — Charlotte star basketball player Bryce Slay has signed a Name, Image, Likeness (NIL) endorsement deal with ...