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US users turn to Duolingo to learn Mandarin
Why Duolingo is weirdly the TikTok ban's biggest winner
Yes, the language-learning app has been the big winner amid TikTok’s impending demise and it’s mostly due to spite. According to the app, Duolingo has seen a 216 percent growth in users learning Mandarin Chinese over the last year, which is tied to the growing popularity of RedNote.
With TikTok ban looming, there’s been a 216% spike in Americans using Duolingo to learn Mandarin
The language-learning app Duolingo has seen a surprising trend emerge, the closer we get to the TikTok ban -- there's been a 216% spike in US users learning Mandarin compared to this time last year.
Duolingo sees 216% spike in US users learning Chinese amid TikTok ban and move to RedNote
TikTok U.S. users have been learning Chinese on Duolingo in increasing numbers amid their adoption of a Chinese social app called RedNote ahead of the
19h
Duolingo reportedly sees spike in Americans learning Chinese as TikTok users move to RedNote
Duolingo has seen a surge in U.S. Mandarin learners as TikTok users explore Chinese social app RedNote amid a looming ban.
22h
‘Welcome, TikTok refugee’: Duolingo sees a 216% spike in U.S. users learning Mandarin
Millions are joining RedNote ahead of the TikTok ban. But the app’s default language is Mandarin. “Oh so NOW you’re learning ...
19h
Duolingo shares climb 7% as users swarm to app to learn Mandarin
The company confirmed to CNBC that there's been a 216% increase in Mandarin learners using the app compared to a year earlier ...
1d
TikTok Hadn't Even Been Banned Before the Backlash Started
Whatever US politicians were hoping for, what they got was a huge increase in users signing up to Duolingo to learn Chinese and American users flooding Chinese apps.
Marketing Interactive
2d
Duolingo jumps in on TikTok ban talk with subtle but witty social post
With TikTok's potential ban in the United States (US) eerily looming over everyone's heads, online language-learning app ...
6d
on MSN
4 Lessons From Duolingo’s Marketing Playbook
Duolingo’s playful and purpose-driven marketing strategy has transformed its lime-green owl into a global icon.
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